Quaseo

Working in a highly competitive urban area, the project goal was to strategically position this HVAC client as the trusted, leading provider and secure essential local visibility.

My work focused on engineering a precise, localized SEO ecosystem:

- Foundation Strategy: Developed a comprehensive SEO strategy built upon detailed keyword analysis, focusing on high-intent, geo-specific search terms critical for immediate HVAC service needs.

- Localized Content Authority: Created and optimized authoritative, service-specific copywriting for core offerings (repair, maintenance, installation), ensuring technical accuracy while establishing local expertise.

- Local SEO Optimization: Executed a focused Local SEO campaign, optimizing the Google Business Profile and creating localized landing pages to secure top search visibility within the map pack and relevant neighborhood searches.

By aligning content, technical SEO, and local ranking factors, we achieved strong, measurable positioning in this challenging city market.